7 Black Owned Clothing Lines That Will Inspire You To Launch Your Own Company

7 Black Owned Clothing Lines That Will Inspire You To Launch Your Own Company

Table of Contents

Since we published How To Start A Black Owned Clothing Line With Less Than $100 one of the biggest questions we have gotten are how to come up with design ideas.

So to help you get started, you can borrow some inspiration from these 6 Black owned clothing lines.

As you check them out remember, “what one (wo)man can do, another can too!”

HGC Apparel

The Website

https://www.hgcapparel.com/

The Story

According to their website, After graduating from Howard University, We established HGC Apparel in 2008. Our vision was to revive the early 90’s and to bring back the air of Black pride that most of us as youth associated with that time.

The baggy sweatshirts, color blocking, and the bright and flashy “Black and Proud” designs were a staple of this time, which had been long forgotten until now! At HGC Apparel, we are inspired by this era and strive to put our customers back into this euphoric genre.

It is our hope that HGC Apparel will give you a feeling of pride and consciousness of our community.

7 Black Owned Clothing Lines That Will Inspire You To Launch Your Own Company

Why This Brand Works:

The design is a retro throwback to a time when Black American hip hop culture was coming into its own. For those who are 90s nostalgic, these designs immediately strike a chord.

All Dem Shades

The Website

https://www.alldemshades.com/

The Story

According to the website, All Dem’ Shades was designed to celebrate the powerful, fly & unapologetically black woman.

Emerging in 2016, ADS has created bold statement pieces for all shades and sizes, kinks and coils, of black women all over the globe.Where fashion meets a social movement, our apparel celebrates our melanin, natural hair, and Black Girl Magic.

alldemshades Black Clothing line

Why This Brand Works

This is a predominantly women’s line. The designs are simple and versatile, meaning they can be worn with almost anything.

There are a few fashion forward pieces that are cut in ways that you cant find anywhere else. They also created an entire line specifically for curvy women, appealing to a larger demographic than the average line.

The lesson here is that you can build a very successful line with very simple designs.

Glamourina

The Website

Homepage

The Story

According to their website, “Glamourina is the go-to activewear brand for culturally conscious women. We exist to motivate women of color to live healthy, active lifestyles by providing cultural athletic apparel.”

7 Black Owned Clothing Lines That Will Inspire You To Launch Your Own Company

Why This Brand Works

Another predominantly women’s line, this brand works because there is a huge demand for active wear with few people of color designing styles that are functional and look great.

Glamorina does an excellent job of expressing Black culture in ways that make women look great in the gym.

The Marathon Clothing

The Website

https://www.themarathonclothing.com/

The Story

This is Nipsey Hustle’s brand. The store behind the brand is one of the only ‘smart stores’ in the culture. The video below is definitely worth a watch.

7 Black Owned Clothing Lines That Will Inspire You To Launch Your Own Company

Why This Brand Works

There are riches in niches. Nipsey was hyper-focused on his hood and his base, and it has paid off. Almost all the designs are simple (one word). What makes the brand work are the colorway combinations and the font.

You can do the same for your line by finding a dope font and making it yours. Use sites like DaFont to get ideas.

Sweet Knowledge Clothing

The Website

http://www.sweetknowledgeclothing.com

The Story

According to their website, “Sweet Knowledge Clothing Company, is the brainchild of Howard Alum Leslie Antonoff. Her tenure at The Real HU began in 2003, instantly she felt at home on campus and like most Howard students, a fire of school pride was ignited within her that no amount of water or suffocation could put out.

After her time was done, Leslie noticed that she was lacking items in her closet to adequately express her school spirit away from campus and thus her company was born.”

7 Black Owned Clothing Lines That Will Inspire You To Launch Your Own Company

Why This Brand Works

Again, there are riches in niches. This isn’t a clothing line made for everyone (although anyone can wear their pieces). They specifically target the families, friends, and Alumni of historically Black academic institutions. Target a very specific group using colors, language, and references only they understand and you could do well.

Philadelphia Printworks

The Website

https://philadelphia-printworks.myshopify.com/

The Story

Philadelphia Printworks is a social justice heritage brand and screen printing workshop. It was founded in 2010 by Maryam Pugh and Ruth Perez. Most of the designs are Black Panther Party references that are super relevant in our time.

7 Black Owned Clothing Lines That Will Inspire You To Launch Your Own Company

Why This Brand Works

We love nostalgic shirts that send a message. Again, simple designs with powerful messages will always work – especially since you cant find clothing like this in stores.

Bfyne Swimwear

The Website

https://bfyne.com/

The Story

From the website:

Designer, entrepreneur and Nigerian-American, Buki Ade is changing the fashion industry through her culturally inclusive designs. She was inspired to start a swimwear line after searching for a unique swimsuit while on vacation; there she realized the industry lacked creativity and representation of African designers.

One swimsuit and more than 200 thousand social media followers later, Bfyne swimwear has been featured on the pages of Vogue, Glamour and the Sports Illustrated Swimsuit Issue.

Her line, an unapologetic tribute to women’s curves and confidence, with purposely-cut lines and strategically placed seams, make even the most boyish figure alluring.

7 Black Owned Clothing Lines That Will Inspire You To Launch Your Own Company

Buki didn’t think of herself as a designer but knew she was different. Growing up, she never wanted to look like everyone else, putting her fine gal style on everything she wore. Her humble background and innovative mindset set the foundation for the future entrepreneur.

As a designer and stylist, she lives by the company motto of “unleash your inner Fynebabe” taking risks with her own personal style, she effortlessly incorporates the latest trends in African culture and the confidence of a queen.

Why This Brand Works

Bfyne is bold, eccentric, cohesive and consistent, which encompasses the personality of its cofounder, designer Buki Ade. Bfyne is all about creating super-sexy, flattering designs with awesome colors & prints.

With her love for dressing to the nines for every occasion, her undying passion for fashion, and her risk taking chances takes this brand to another level.

On one end of the spectrum, very simple designs work well. But if you invest time, energy, and creative talent into developing sophisticated designs, you will do equally well. And this is yet another example of riches in niches. They ONLY sell items made for the beach or the pool.

If you know of a Black clothing line, leave a comment with their website address below!

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Jamila

Brother, I just browsed the items here and there’s a lot of feminist, LGBT, and ICE related messaging. I don’t think this clothing company is panafrican or black focused.

Jamila

Philadelphia print works